This volume guides readers on practical and theoretical considerations in conducting focus group research. Separate chapters are devoted to writing focus group methods and presenting findings. Strategies for assessing the quality of focus group research are included and case study examples of field research are provided throughout.
The Understanding Research series focuses on the process of writing up social research. The series is broken down into three categories: Understanding Statistics, Understanding Measurement, and Understanding Qualitative Research. The books provide researchers with guides to understanding, writing, and evaluating social research. Each volume demonstrates how research should be represented, including how to write up the methodology as well as the research findings. Each volume also reviews how to appropriately evaluate published research. Focus Group Discussions addresses the challenges associated with conducting and writing focus group research. It provides detailed guidance on the practical and theoretical considerations in conducting focus group discussions including: designing the discussion guide, recruiting participants, training a field team, moderating techniques and ethical considerations. Monique Hennink describes how a methodology section is read and evaluated by others, such as journal reviewers or thesis advisors. She provides readers with guidance on specific aspects of presenting research findings, such structuring narrative accounts, developing an argument, using quotations, reporting focus group interaction, visual presentation formats, and strategies for grounding study results. She describes the challenges in assessing focus groups and details practical strategies for assessing scientific rigor. The book includes case study examples of field research across a range of disciplines and international contexts. Hennink concludes the volume with an overview of current debates relating to the evaluation of qualitative research, suggesting ways to critique the research design, methodology and results of focus group research.
This is the first book to systematically address the issues, practical wisdom and problems in conducting focus groups. Written by an interdisciplinary group of scholars, this well-integrated collection of articles represents the state-of-the-art in focus group applications. It covers the basic principles of when and how to use focus groups, the applicability of focus group interviews to survey research and other methods, general issues in the use of focus groups, the specific problems of focus groups with different populations or settings and an agenda for future development of the method.
Focus Group: A Practical Guide for Applied Research was the standard for learning how to conduct a focus group. This highly acclaimed book in its third edition includes numerous updates and improvements: - Vignettes drawn from small and large focus groups that illustrate problems that come up and effective ways to resolve the issues. - Designing questions for asking effective questions to draw out a group and how to refine them based on the group's responses. - Collaborative Approach updated to address the latest ways to implement the empowerment and action research. - Budgeting how to more effectively budget for a focus group - Coding how to more effectively use existing software packages to code and analyze the results of a focus group.
That we live in a world ruled and confused by cultural diversity has become common sense. The social sciences gave birth to a new theoretical paradigm, the creation of cultural theories. Since then, social science theorizing applies to any social phenomenon across the world exploring cultural diversities in any social practice—except the social sciences and how they create knowledge, which is is off limits. Social science theorizing seemingly assumes that creating knowledge does not know such diversities. In this book, Kazumi Okamoto develops analytical tools to study academic culture, analyze how social sciences create and distribute knowledge, and the influence the academic environment has on knowledge production. She uses the academy in Japan as a case study of how social scientists interpret academic practices and how they are affected by their academic environment. Studying Japanese academic culture, she reveals that academic practices and the academic environment in Japan show much less diversity than cultural theories tend to presuppose.
Do your students find research difficult to engage with or want a textbook that is easy to read? Right from the start of their programme it is crucial for nursing students to be able to understand and evaluate current research to support their learning. This book helps students recognise what good research is by providing an introductory guide to the main research methodologies used in nursing. It simplifies complex terminology and puts research into context for nursing students, with clear examples and case studies. Key features · Written in clear, easy to follow language · Each chapter is linked to relevant NMC Standards and Essential Skills Clusters · A companion website with 9 podcasts to bring topics from the book to life.
This book focuses on enabling students to understand what research is, why it is relevant in healthcare and how it should be applied in practice. It takes the reader step by step through the research process, from choosing research questions through to searching the literature, analysing findings and presenting the final piece of work. Key features of the book are: Tips for the best practice when reading and critiquing research. Activities to test your knowledge. Key points which highlight the important topics. A companion website which includes a critical appraisal tool to use when assessing papers, multiple choice questions and free SAGE journal articles for students. Seminar plans and PowerPoint slides are provided to support lecturers in their teaching. It is essential reading for all undergraduate students of nursing, midwifery and healthcare.
The fully updated Third Edition of Focus Groups: Theory and Practice offers a unique blend of focus group theory and practice in a single, easy-to-read source. It provides systematic treatment to the design, conduct, and interpretation of focus group data within the context of social science research and theory. Known for accessibility and step-by-step guidance, comprehensive treatment, and historical perspective, the book examines every facet of focus group research, from the selection and recruitment of group participants, to the selection of a moderator and conducting of interviews, to the analysis of focus group data. The Third Edition reflects the growing use of focus group research to address an increasingly broad array of issues that have a global span, and also provides more guidance on conducting virtual focus groups.
The present collection of articles, presented at the 8th IADA Conference in Göteborg, focuses on understanding and misunderstanding as dialogic phenomena. The notion of a dialogic grammar and dialogic principles as a framework for understanding human communication and cognition is explored in several contributions. Misunderstanding in dialogue is dealt with in institutional and non-institutional settings, in fiction and film dialogue, from several different theoretical perspectives.
Improving patient experience is a global priority for health policy-makers and care providers. The need to look at healthcare delivery through the eyes of patients is widely accepted, but how should it be done? What use can be made of this information, and what evidence is there that such exercises lead to better care? Understanding and Using Health Experiences: Improving patient care examines a broad range of different sources and techniques for gathering and analyzing health experiences. Providing an accessible and pragmatic overview of the diversity and richness of research in the field this book explores the strengths and limitations of different approaches, and assesses what each method can contribute to improving people's experience of illness, and the way that health services are delivered. The book looks at topics such as using focus groups to understand experiences of health and illness, patient surveys, and the internet as a source of information on people's experience. Using clear and engaging examples throughout, the book is accessibly written by experts in social science, health services, and health policy, and will be valuable to postgraduate students, healthcare practitioners, and individuals working in health and social policy, public sector management, and research.
"Understanding Your Users is an easy to read, easy to implement, how-to guide on usability in the real world. It focuses on the "user requirements gathering" stage of product development and it provides a variety of techniques, many of which may be new to usability professionals. For each technique, readers will learn how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These methods have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks."--BOOK JACKET.
One of the most significant dimensions of gender studies is that it is political. It raises questions about power in society and how and why power is differentially distributed between different genders. It asks questions about who has power over whom, in which situations, how power is exercised, and how it is, and can be, challenged. Different theories and perspectives within gender studies have different approaches to these questions and look for answers in different social processes. Many debates are on-going, as new data is revealed and new theories are put forth. Understanding Gender in the African Context is a scholarly reference that explores the complexities of the ideologies and social patterns that contribute to the field of gender studies. Featuring a range of topics such as human rights, feminism, and social media, this book is ideal for policymakers, sociologists, social scientists, civil society organizations, government officials, academicians, researchers, and students.
Understanding Risk addresses a central dilemma of risk decisionmaking in a democracy: detailed scientific and technical information is essential for making decisions, but the people who make and live with those decisions are not scientists. The key task of risk characterization is to provide needed and appropriate information to decisionmakers and the public. This important new volume illustrates that making risks understandable to the public involves much more than translating scientific knowledge. The volume also draws conclusions about what society should expect from risk characterization and offers clear guidelines and principles for informing the wide variety of risk decisions that face our increasingly technological society. Understanding Risk Frames fundamental questions about what risk characterization means. Reviews traditional definitions and explores new conceptual and practical approaches. Explores how risk characterization should inform decisionmakers and the public. Looks at risk characterization in the context of the entire decisionmaking process. Understanding Risk discusses how risk characterization has fallen short in many recent controversial decisions. Throughout the text, examples and case studies--such as planning for the long-term ecological health of the Everglades or deciding on the operation of a waste incinerator--bring key concepts to life. Understanding Risk will be important to anyone involved in risk issues: federal, state, and local policymakers and regulators; risk managers; scientists; industrialists; researchers; and concerned individuals.
This textbook provides a comprehensive overview of different methods and sources of information-gathering for peace and conflict students and researchers, as well as the challenges presented by such work. Research on conflict-ridden societies carries special challenges for the collection and evaluation of information about the conflict and its actors. First, due to the nature of information emerging, incentives to misrepresent and propaganda is common. News coverage is sometimes poor and reporting is often incomplete, selective and biased. Second, the sensitivity of the topic and the questions posed in peace and conflict research means that access to and the security of informants can be a problem. Peace and conflict research as a discipline encompasses a number of different approaches for obtaining empirical information which serve as a basis for analyzing various research topics. This book provides a comprehensive overview of different methods and sources of information-gathering for students and researchers, as well as the challenges presented by such work. It offers: tools for evaluating sources and information suggestions on where different types of information can be found advice on using different types of sources, including news reports and written narratives practical guidelines for constructing large-scale datasets insights and guidelines for comparative fieldwork, in-depth interviews, focus groups, and surveys reflection and discussion on important ethical concerns in peace research This book will be of much interest for students and researchers of peace and conflict studies, conflict resolution, war and conflict studies, development studies, security studies and IR, as well as for NGO workers/researchers. Kristine Höglund is Associate Professor at the Department of Peace and Conflict Research, Uppsala University. She has a PhD in Peace and Conflict Research from Uppsala University Sweden (2004). She is author of Peacemaking in the Shadow of Violence. Magnus Öberg is Associate Professor at the Department of Peace and Conflict Research, Uppsala University, and Associate Editor of the Journal of Peace Research (since 2006). He has a PhD in Peace and Conflict Research from Uppsala University (2003) and is co-editor of Resources, Governance, and Civil Conflict (Routledge, 2008).
This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book challenges some of the emerging orthodoxies and presents accessible, insightful and reflective discussions about the issues around focus group work. The contributors, an impressive group of experienced researchers from a range of disciplines and traditions, discuss different ways of designing, conducting and analyzing focus group research. They examine sampling strategies; the implications of combining focus groups with other methods; accessing views of `minority' groups; their contribution to participatory or feminist research; use of software packages; discourse anal
As one of the most popular tools for gathering information in today's marketplace, focus groups require understanding of purpose and good grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition, Thomas L. Greenbaum provides the latest information on conducting effective focus groups. New chapters in this 1997 edition discuss the technology revolution, globalization of focus groups, physician focus groups, and the effective management of field services and recruiting. With more than 20 years of experience in focus group research, Tom Greenbaum shows the reader in this essential guide how to maximize the effectiveness of focus groups in thorough discussions of moderators and their techniques, escalating costs, facilities, and careers. This book is essential for professionals and scholars interested in marketing and marketing research.
Higher education is currently undergoing significant changes, and conditions in higher education reflect changing financial, social, and political conditions, which affect both faculty and students. Both the rising costs of education and changes from brick-and-mortar to technologically-driven programs often lead to a change from the traditional space-and-time bound institution to ones that offer cost-effective technologically enhanced programs. Online learning has become an integral and expansive factor in higher education?both in distance learning and as an adjunct to the traditional classroom. Understanding Online Instructional Modeling: Theories and Practices focuses on both theoretical and practical aspects of online learning by introducing a variety of online instructional models as well as best practices that help educators and professional trainers to better understand the dynamics of online learning.
While there are many books that address focus groups, most are directed at business and marketing. This book differs by demonstrating the specific steps necessary to conduct focus groups in educational and psychological settings. Using numerous examples, the authors show how to prepare for a focus group, create a moderator's guide, select a setting and analyze results. In addition, there is a chapter on focus groups with children and adolescents. Each chapter contains procedural tables as well as applications for performing `trial runs' of the techniques discussed.
Richard Krueger offers a rich and valuable discussion of focus group analysis that is sure to become a major guide in future focus group efforts. Analysis of focus group data is different from analysis of data collected through other qualitative methodologies and this presents new challenges to researchers. This book overviews important principles guiding focus group research, suggests a systematic and verifiable analysis strategy. Krueger is not doctrinaire: he offers multiple approaches and invites others to share their strategies for analysis. The book is helpful for academic audiences, focus group practitioners and the occasional moderator. The straightforward approach contains hundreds of helpful tips.